Almost everyone who speaks of San Jose SEO Expert refers to the optimization for Google. While this is not surprising after Google claims almost 90 percent of the search engine market in USA and is thus the largest source of traffic, SEO optimization for Yahoo! especially in foreign countries bring a lot more traffic. The best example here is Japan, where Yahoo! the number one is and not Google. But even in the US, the dominance of Google is not quite as clear as ours.
In any case, there are many cases where SEO optimization for Yahoo! can generate value and target audience-relevant traffic. What to Optimize for Yahoo! everything has to be considered, read here:
Well Organized Links
Unlike perhaps Google, Yahoo! a greater emphasis on the internal link structure of a page. Although incoming links – so-called backlinks – also count here, the focus is on the internal links. This also explains the reason that Yahoo! can have a good ranking with very little backlinks. However, having disorganized the internal link structure will make it very difficult to get a good ranking in Yahoo! to reach.
But what about well-organized (internal) links? This means that you have to have a clear link structure. A hierarchical structure seems to have proven particularly useful in this context. To make the hierarchy clear, Yahoo! working with a sitemap that helps in indexing each page.
Good and Meaningful Anchor Using Texts for Internal Links
When creating internal links, it is important to make sure that the anchor text is properly selected and used. For example, the central keywords must always be placed in the Anchor texts. This means that the link text contains the keyword for which the linked page should rank later. This is similar to Wikipedia, where cross-links can be found under the different pages. The internal links also help Yahoo! the other subpages finds better and faster.
Use Primary Keywords in the Title Tags
Yahoo! not really much of Google, because synonymous with the search engine Prime Title Tags play a crucial role. It is important to remember that in the title tag, the content of a page is expressed in about five words, where the central keyword should be included in this description. The selected title appears – as with Google – then in the search results as a link title, which should ultimately encourage users to visit the site.
Use Search Engine Friendly URLs
If possible, then Yahoo! Avoid using long, dynamic and parameter-packed URLs. Instead, you should use search engine friendly URLs that contain the central search terms. By now, most CMS programs are able to do this automatically – so this feature should definitely be used. If you do not use a CMS program, then you should rename the static HTML files and provide them with central and meaningful keywords that describe what Yahoo! later on, the page will find.
Natural, Unique Content of High Quality
Yahoo! puts much emphasis on the relevance of content, with keyword stuffing on Yahoo! just as little is liked, as with Google. Instead of just putting keywords together, you’d better try to write content that is unique and high quality (Wikipedia is another good example). It should be based on writing for human (and not machine) audience. When writing quality content, Yahoo! love one for it.
Lastly, as usual, in SEO Company San Jose, you have to be patient. Yahoo! This is even truer than with Google because Yahoo! sometimes it can take longer for one page to be indexed and thus well ranked. Many webmasters even say reindexing takes up to three months. If you have a site that has a clear and concise link structure and good, unique content, Yahoo! already won. With a bit of patience, you will quickly get it into the search results of Yahoo! create and achieve good results.